Do you have a retail ready product?
Mr. Checkout is a national association of independent wagon-jobbers and full-line distributors. We distribute product to approximately 35,000 independent stores around the country and are always seeking the next hot new product. If you have a product, we want to hear from you!
Pet Supplies Trade Show
Not everyone owns pet, but those who do know that pets can be wonderful creatures. They can keep humans company. A pet can be a cat, a dog, a mouse etc. When many people are recovering from some emotional trauma, they hardly find someone who understands to talk to; they simply talk to their cats. Cats have a way of looking at humans – the compassionate look make people find it easy to talk to them. Many old people keep pet cats. The children are all grown up and working – no one is around to keep the grandparent company. The pet does the job.
However, a lot is needed to take good care of pets. They have to be neat, healthy, and well fed. This is what the pet store is there for. They need to always get the needed supplies available to the customers. What can make the task easier is the networking done at a tradeshow.
A trade show is an event where the players in several business niches are around to showcase their products, network, meet new customers, exhibit new products, etc. However, we have a niche-specific tradeshow. This is basically a trade show for the players in a niche. An example is the fashion tradeshow.
Networking is a very important aspect of a tradeshow. Here are pointers to help you achieve more at a trade show.
Attend Every Part of the Event (dinners, seminars, etc.)
There are a lot of players in the pet supplies niche and this makes it very competitive. Other marketers, suppliers, retailers are jostling to get connected with the best brands. Thus, you cannot afford to be absent or attend the event partly. If you aren’t thinking about your competition, think about the benefits for your business. So, plan for the event beforehand, clear your schedule to have free time for the event, and be prepared to network.
Network as Much as You Can and as Effectively as You Can
You have to attend with a mindset of achieving your networking goals and you have to be effective at it. You must put in every necessary effort to see how your distribution line can be better. Have cards along with you to give out. Networking basically means establishing connections with new people and looking at areas of mutual benefit for both parties. See ways they can also benefit from you and care to look presentable as it influences the first impression others have of you.
Set Your Goal and Strategy Before You Attend an Event
It may amount to a waste of time to have people to network with around but you don’t have plans on what you want. You may even know what you want but don’t know how to get it. It wouldn’t be a nice experience to be on the stand and you are rambling. This is why you need clear goals and a workable strategy before you attend the tradeshow. Discuss the goals and the strategy with those more experienced than you to help you vet them.