How to Sell Your Product into Martin-Brower Co.
Google “how to sell to Martin-Brower Co. ” and you’ll find that submitting a product through their site is the first step. This might not be a bad option if you’re ready for a very long review and sales cycle. However, if you’re not prepared for how the company operates, there are plenty of potential pitfalls to submitting a product early as you may only have one chance.
Martin-Brower is a global supply network that provides food and food-related products to its customers at the right time. The company operates distribution centers that provide quality food products to restaurants around the globe.
Alongside the buying and transportation of food products to its customers, the company also engages with all links present in the food supply chain. This is coupled with innovative and collaborative efforts that enhance the quality of food provided. These collective efforts have a common goal of making it easier to run a restaurant. The company has created a reputation that seeks to constantly improve the standard of its customer’s restaurant. It is supported by the innovative practices and diverse solutions designed for customers that help their restaurants thrive in the food industry.
Martin Brower has underscored the success of its customer’s brand. This is why the organization has committed itself to food safety and delivering quality food. The company is also renowned for its ethical business practices.
As one of the largest global supply networks, Martin Brower operates with a diverse and uniquely talented team that strives to provide excellence and perfect services. This team has set the company on the pinnacle of supremacy for the past six decades.
Furthermore, the company alongside its team has built a culturally diverse environment fused with innovation at its core. The organization has also acknowledged the challenging attributes of the food industry; this is why its workforce is engaged with constantly improving through intensive training programs. These programs birth long term solutions beneficial to both the company and its customers.
Distribution
Martin Brower runs a global food supply network; this implies they deliver food products around the world. The company recognizes the challenges involved in distributing food products to remote locations. This is why it has eliminated skepticism and guess-work on when products will arrive at locations. Through supply chain specialists who employ measured calculation, tracking tools, accurate measurements, analytics, and monitoring systems, the company provides accurate information on when customers will receive their goods.
Experienced logistics specialists make certain that systematic freight solutions are employed through carriers who stick to the company’s standard of providing quality and safe food through an uncompromised food chain. Food products received are stored in state-of-the-art warehouse facilities. The company runs a warehouse management system that provides data on all products. All products are strictly monitored and tracked.
Fused with the warehouse management system is the Voice Directed Selection; is an error-free tool that assists warehouse experts with a precise product solution for each customer’s order. Martin Brower has ensured it employs experienced logistics specialists that can minimize the effect of negative risks in case of unforeseeable threats.
Locations
The organization has invested in providing new technological equipment that maximizes efficiency. This global distribution company provides its services in countries such as the United States, the United Kingdom, Canada, Ireland, New Zealand, France, Brazil, Australia, and South Korea.
Further, the company has provided a platform connecting distribution centers to each restaurant. The web platform is tagged MBSync; it gives a detailed view of orders anywhere and anytime. It can be accessed on laptops and smartphones with live pricing and tracking an added feature of the platform.
Working with Foodservice Distributors
Every year, more people eat outside of their homes. This trend has led to a rising potential for food , beverage and seafood businesses to become foodservice industry suppliers. Restaurants, hotels, hospitals, retirement communities, nursing homes, military bases, prisons and leisure facilities are included in the foodservice sector and are often referred to as the HRI Trade (Hospitality, Restaurants and Institutions). Foodservice operators are aggressively pursuing a diverse supply of food and beverage goods and there is a rising appetite for local and unique food selections.
Many foodservice distributors can trace their roots back to the mid-1800s when they started as family owned companies. The trend has continued in the industry as new foodservice distributors have entered the market and some of the original companies have maintained their independent / family owned status.
There are different requirements for the foodservice trade than for grocery retail, especially with respect to packaging and labeling. Pack sizes are usually larger and labels that appeal to customers are not needed. In “me-too” items, foodservice operators have no interest. Your product needs to be distinguished from the competition. There are many ways of identifying a product; only a few concepts are packaging, convenience and a business tale. For example, there are many honey products on the market; by using more compact packaging, innovative recipes and sharing the unique story of how the business started, a new honey may be distinguished from the competition.
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The food industry firm, Technomics, estimated that approximately 225 million meals are eaten away from home each day in the United States. This includes both restaurant and non-commercial eating places. Americans can be very busy and at the same time social. Many Americans prefer to have at least one meal outside every day. It could be the lunch during work, or the breakfast at a restaurant opposite the office, or a late dinner with a friend at a nice place; it is a dominant culture in the country.
However, we know the names of these restaurants, we may know the popular chefs but the people who deliver food products the restaurants prepare are hardly known by us because they are always behind the scenes. These people are known as foodservice distributors.
A foodservice distributor works as an intermediary between manufacturers of food products and the foodservice operator. This could be a chef, foodservice director, food and beverage manager, and independent food preparation businesses operator owners. The foodservice distributor procures, stores, sells, and makes deliveries of food products, providing foodservice operators with access to items from a wide variety of manufacturers. Foodservice distributors purchase pallets and bulk inventory quantities that are broken down to case and sometimes unit quantities for the foodservice operator. Most foodservice operators purchase from a range of local, specialty, and broadline foodservice distributors on a regular basis which could be daily or weekly basis.
It would have been very difficult for restaurants to meet the nutritional needs of about 65% – 70% of Americans who eat outside every day if not for the job of foodservice distributors in the line. There are a lot of things to be concerned with in the running of a restaurant and it would be an enormous burden if restaurants go to manufacturers of food products to keep getting supplies which could be as frequent as daily or weekly. Someone has to be in the line meeting demands and getting the products across to the restaurants.
It should be clarified at this point that foodservice distributors don’t only distribute to restaurants, they also get food products to cafeterias, industrial caterers, and hospital and nursing homes.
Estimates by the International Foodservice Distributors Association reveal that foodservice distributors in the Unites States, as a daily average, deliver approximately 27 million cases of food and other products.
There are several foodservice companies and they may very well range in size from a one-truck operation to larger corporations. There are broadline foodservice distributor offers a wide array of products, while a system distributor stocks a narrow array of products for specific customers, such as restaurant chains. A broadline distributor may carry up to 15,000 different items for purchase and operate topnotch warehouse and transportation operations.
The average American who eats out has the cause to be grateful to foodservice distributors. The industry sector is projected to grow as more eating places are looking at offering their customers more varieties.
Top 10 Foodservice Distributors
- Cheney Brothers
- Sysco Corp.
- US Foods
- McLane Foodservice
- Performance Foodservice
- Cooper-Booth Wholesale Co.
- Gordon Food Service
- DOT Foods
- Reinhart Foodservice
- The Martin-Brower Co.
- Porky Products
- Ben E. Keith Co.
- Shamrock Foods Co.
- KeHE Distributors
- Food Services of America
- Vistar Transportation
- Golden State Foods
- Lipari Foods
- Buffalo Rock Co.
- Merchants Foodservice
- Blue Line Foodservice Distribution
- Labatt Food Service
- Systems Services of America
- DPI Specialty Foods
- Coastal Pacific Food Distributors
- Dutch Valley Foods
- Vendors Supply Inc.
- Orion Food System
- Jake’s Finer Foods