Athon is a premium energy drink brand with natural flavors, natural sugars, natural caffeine from green coffee, natural functional extracts, and between 70-110 fewer calories than the leading brands in the market. It consists of new flavors that the competition has not taken into accounts, such as Blueberry Guarana, Pomegranate Açai, Apple Ginger, Grapefruit Lavender, Mango Ginseng, and Citrus Green Tea.  Athon’s most significant difference is its exciting new brand values that take values, such as fashion, mythology, beauty, and elegance into account, something yet unseen in the market. The brand uses a Greek God for every flavor for that divine mythological punch and powerful design styles inspired from consumer preferences in the fashion industry.