Forecast for Grilling Season Goods
McCormick recently released its annual Grilling Flavor Forecast to predict what trends will be big once grilling season rolls around. According to McCormick, food distributors and retailers should be prepared for these trends:
These are not your traditional steaks. McCormick predicts a rise in vegetable and fruit steaks, such as thick slices of watermelon or cabbage heads, on the grill this year. Consumers will be on the lookout for seasoning and marinades that pair well with these foods and the items they serve with them, including bacon, cheese and nuts.
Heat + Tang + Smoke
Brands and food distributors should look to create a unique flavor experience for consumers this grilling season that combines heat, tang and smoke. McCormick suggests adding fresh chili peppers combined with tangy vinegars and mustards to meats before firing up the grill. Brands can tap into this trend by offering marinades or sauces that combine all three of these tastes into one product to make it easier for the consumer to try at home.
Bold Brazilian Sauces
The grilling season just so happens to coincide with the 2016 Summer Olympics in Brazil, so it’s no surprise that Brazilian flavors will make their way onto the grill this year. Expect condiments and seasonings to take a fruity or fiery turn to incorporate these exotic flavors. One popular flavor to keep an eye on is red chimichurri sauce, a hot version of the regular chimichurri sauce that uses cumin, red pepper and paprika to add heat.
East Meets Grill
McCormick has created a simple equation for grillers to use this summer to create an Asian-inspired marinade or sauce: sweet + soy + spice. Swap out standard grilling spices for flavors inspired by Japanese, Malaysian or Thai cuisines. A good place for brands to start would be to look at flavors taken from the traditional Japanese Seven Spice, a popular mixture of chili, dried citrus peel, sesame, ginger, garlic, hemp seeds and poppy seeds.
Brazen Burger Rubs
Grillers typically only add rubs to steaks or ribs, but this year, McCormick predicts that burgers will get in on the action as well to create a tasty, caramelized outer layer. Food distributors can merchandise a wide variety of spices to use on burgers, from mesquite to sage, everything is fair game to add to grilled meats this summer.
Ready to launch a new product? Contact Mr. Checkout Distributors to talk to a team of experienced and knowledgeable distributors that service over 35,000 grocery and convenience stores.