Mr. Checkout’s Distribution Channel Partners
Introducing Your Products to over 80% of Retail America
Corporate Overview:
Mr. Checkout’s Distribution Channel Partners (MDP) is an international sales and marketing
company specializing in introducing primarily niche market opportunities to targeted retailers and corporations. We provide a specialized service in bringing the products and services of our partners directly to the retailer, business, or the consumer. MDP has grown its contracted sales team to well over 400 sales professionals under exclusive contracted Channel Partner agreements. Through our exclusive sales partnership and extensive relationships with Retail and Corporate America, we are able to reach over 80% of Retail America and represent some of the largest and most respected retailers, brands and businesses in the country.
Products and Services:
MDP provides a strategic sales and marketing solution for its exclusive product and service providers. We evaluate, support and marke their produc t and service offerings in an effective and efficient manner directly to the appropriate target markets. Targets are identified and selected based upon our client’s
objectives, our extensive internal and external sales experience, and our relationships with top level management within retail and corporate America. We provide a customized economical alternative for our clients over maintaining a comparable internal sales and marketing team or expensive distribution alternatives. Our success is measured and rewarded based upon the success of the product and service offerings. We are truly a stealth extension of our client partners and wrap around their current efforts.
Mission Statement:
Through our exclusive Channel Partner network, and utilizing our proprietary selling system, we introduce high quality and meaningful niche market opportunities to 1,000’s of retail and corporate relationships throughout North America and the world. A national sales and marketing company specializing in corporate matchmaking and stealth marketing, MDP evaluates, develops, supports, markets, and distributes exceptional product and service offerings. By strategically selecting client partnerships, diversifying our product and service portfolio, and expanding our relationship-driven selling network, we will continue to be a worthy national sales and marketing team in demand making a difference in the lives of those we serve through our efforts.
Value Proposition:
Most product and service providers spend many years and millions of dollars in developing national and international sales and sales management teams and the long-term professional retail and distribution relationships that are developed and earned. A MDP partnership will provide immediate results at a fraction of the time and cost. MDP can be a complete wrap-around sales and management team to your existing selling efforts.
Competitive Comparison:
MDP has established proven models and programs to market and sell the products or services of our clients. We are able to provide a complete national sales and sales management team for extensive growth in their product offerings at a fraction of the cost of a comparable internal sales force or traditional distribution methods. We have the capability and capacity to bring a qualified product into multiple retailers or distribution points or multiple products into a single retailer or entity quickly.
At MDP, we seek out exclusive relationships, offering a full nationwide sales force and synergies between product offerings for proven results. We are able to transfer our experience with one client to the marketing of additional products and services using a similar approach with each different product. MDP also has the ability, through its varied client base, to offer cross promotions between clients allowing for greater relationship development. MDP often suggests the cross-promotional initiative, brings the appropriate clients together, and then manages the relationship between the companies seamlessly. Our proven record of success and knowledge of our client’s needs and objectives has strengthened our clients trust and continued commitment in MDP.
Company History:
The MDP management team established its roots within the prepaid product and service industry, as pioneers in that industry, prior to the launch
of MDP. Over 14 years in operation, MDP has expanded its product offerings to include niche market opportunities, promotional (incentive) programs, digital media, consumer electronics, housewares, DVD, membership/subscription/continuity programs, loyalty and lifestyle programs, consumer products and goods, and gift card and prepaid services.
Service Description:
Through established retail and corporate relationships and our extensive channel partner network, MDP would introduce you and your products or services directly to relationship driven retail business and distribution opportunities, as well as directly to the American consumer. We offer consistent and superior account management, product management, and support tailored to each client and product. We support unique products and services that we qualify for “model fit” and “best in class” status and quickly bring those products and services to market.
Market Analysis Summary:
MDP services the market on three levels. The Company’s target market includes the business wishing to bring its product or service to market, the Channel Partner who introduces the opportunity to the target, and the retailer, distributor, or customer who will ultimately purchase or offer the product or service. Our Corporate partners are nationally recognized companies with “best in class” product and service offerings. We target the consumer on many levels because of the varied products and services we represent across all demographic categories and the many touch points we have to the consumer.
Market Trends and Growth:
Part of MDP’s future growth depends upon selecting a meaningful partnership with “A” level products and services. MDP will move products into new sales distribution models, and into verticals that complement our expertise, our existing relationships, and our partnerships. We look at the success of the product or service opportunity in other markets and based on that success and positiv market trends, we measure how it might succeed in untapped markets represented by MDP. With our current product and service mix, we are constantly working with our corporate partners to measure trends and find the
opportunities for growth.
Strategy and Implementation:
MDP ’s marketing strategy centers on maintaining and expanding our current strategic alliances and client base. We have developed long-term professional and personal relationships that have supported our business growth and our product offering expansion. We understand the value of these relationships, act accordingly, and as a result have developed a defense against competition. We have and will continue to deliver first to market and best in class products and services targeting the appropriate area of the marketplace to ensure success for our clients. We have and will continue to provide consistent and focused support of our clients’ products from initial analysis and market placement throughout the life cycle of the product or service.
Competitive Edge:
MDP ’s competitive edge is simple; we have the ability, capacity and experience necessary to bring our clients’ products or services to market in an effective and efficient manner to ensure success. Our established relationships within retail and corporate America streamline the process for our clients and bring their product directly to the targeted consumer. Our practices have been tested and proven and are transferable from one product offering to another; we are able to employ our success strategies with each different product and corporate partner.
Marketing Strategy:
To ensure success we focus on our relationships with our corporate clients, the various verticals within retail America where the products and services are sold and, also, with our Channel Partners responsible for successful product placement. Supportive marketing is at the core of our overall business strategy. The ability for each supplier or provider to promote their products and support placement is key to a successful launch and long-term placement.
Sales Strategy:
MDP’s strategy for increasing revenues is based on developing, maintaining, and expanding our client relationships throughout the Corporate and Retail World. Because of our relationship-driven approach to selling, and the serviced introductions made by our Channel Partners, we are able to benefit from a “transfer of trust” between our Channel Partner and their Corporate Client to MDP product and service providers. The Corporate Client more readily accepts MDP product and service providers because of the trust that already exists in the capabilities of our Channel Partners and previous MDP success
stories. The result of this “transfer of trust” is a sales cycle that can be dramatically shortened. Additionally, we have developed a proprietary “program” selling system that allows and provides the confidence for independently contracted sales executives to introduce their most treasured corporate relationships to new or niche market product or service opportunities. Utilizing the experience of its management team and several well-seasoned and vested Channel Partners, MDP selects targeted, “first-to-market”, branded, and timely products and services supported by stable, and well-financed providers. These products and services are managed and driven with sound strategy, priority, and a sense of urgency created by our “hand-off” process.
Contact Us: For more information and / or a proposal, call Bob Goldstein, CEO, Mr. Checkout Distributors, Inc. 561-367-0076 or email bob@mrcheckout.net
